06/10/2023
商業英語|銷售必學!次貨、性價比英文是甚麼?學識27個英文詞彙,成功開單!
Zephyr Yeung
Zephyr Yeung
從小喜歡英文且極具好奇心,奈何小時候發問時往往都會被告知「背左佢啦」,心有不甘繼而透過閱讀和研究來尋根究底,長大後深深了解香港人學習英語時會遇到的障礙,並研究出獨有的方法瞬速提升英文水平,從此不再視學英文為畏途。你ready好晉升為「職場英語達人」未?
職場英語教室
逢周五更新
如果你是從事國際銷售業務的工作,而英文是你必備的溝通語言的話,那麼你就一定要學會銷售必備的詞語和例句!學好了這些詞語和例句後,就得好好加以利用,以用於說服潛在的客人,為自己開拓更多商機。雖然每種銷售的情況都固然有所不同,但如果你可以學會一般嘅英語銷售用語,那麼你處理特定銷售情況的能力就必定有所提升。因此,本周筆者會為大家列出超過20個銷售業務常用的詞語和片語。「次貨」、「特價品」的英文是甚麼?「分期付款」、「售後服務」的英文又是甚麼?你又想知道「性價比」用英文是怎麼表達嗎?事不宜遲, lets’s go!
(Credit: https://stock.adobe.com/ )
· Retail 零售
Example:
Retail sales are up ten percent from last year.
(零售額比去年增加了10%。)
· Wholesale 批發
Example:
'Is that price retail or wholesale?
(這是零售價還是批發價?)
· Catalog price 目錄價格
(Credit: https://stock.adobe.com/ )
Example:
This product is sold at 20% less than the catalog price.
(該產品的售價比目錄價低20%。)
· Recommended price 建議售價
Example:
The recommended price of a new Mango TV2.0 is $8,600.
(新款芒果TV2.0的建議價格8,600元。)
· Agreed price 商定價格
Example:
It seems like they are not satisfied with the agreed price.
(他們似乎對約定的價格感到不滿意。)
· Bargain 特價商品
Example:
This computer is a real bargain.
(這電腦為特價商品。)
· After-sales service售後服務
Example:
After-sales service is what we promise to every customer, and the warranty period has been specified.
(我們承諾售後服務,並指定了保修期限。)
· Cold calling推銷電話
Example:
Cold calling is still an effective sales tactic if done right.
(如果技巧正確的話,陌生電話推銷仍然是有效的銷售策略。)
· Guarantee保證
Example:
We offer a one-year guarantee/warranty for this kit set.
(我們為此套件提供一年的保修。)
· To buy in bulk 批量購買
Example:
These are some of the best items you can buy in bulk for your kitchen: sponges, garbage bags, and paper towels.
(你可以批量購買最好的廚房用品,例如:清潔海綿,垃圾袋和紙巾。)
· To buy on credit 以信用方式購買、賒購。
Example:
Do you want to buy on credit?
(你想賒購嗎?)
· Prospect 潛在顧客
Example:
Salespeople can identify prospects by direct mailing, emailing or cold calling.
(銷售人員可以通過直接郵寄、電子郵件或推銷電話打來尋找潛在顧客。)
· Pay for(something)in installments分期付款
(Credit: https://stock.adobe.com/ )
Example:
You can also consider pay for it in installments.
(你也可以考慮分期付款。)
· Advance payment 預付款、訂金
Example:
We require advance payment for this backpack as it is custom-made.
(公司要求收取這款背包的訂金,因為該款是訂製的。)
· Price conscious 對價格敏感的、注重價格的
Example:
Some customers are so price conscious that they keep looking for the best deal until the product is not available anymore.
(有些客戶對價格非常敏感,以至於他們一直在尋找最低的價格,直到產品下架。)
· Price reduction 降價
Example:
After the huge price reduction, every customer wants to buy the new model.
(大幅降低價格後,每個客戶都想購買新型號。)
· Sales pitch 銷售話術
Example:
Effective sales pitches require upfront work, so that you're familiar enough with your prospect's business.
(有效的銷售話術需要先期工作,以便您充分了解潛在客戶的業務。)
· Price/quality ratio性價比
Example:
This product has such a good price/quality ratio.
(這款產品具有如此好的性價比。)
· Quote/Quotation報價
Example:
We can offer you the lowest quote.
(我們可以為你提供最低報價。)
· Faulty goods 次貨/瑕疵品
Example:
If you want to return a faulty good, you are subject to its own return and refunds policy.
(如果你想退回有瑕疵的商品,則必須遵守其退貨和退款政策。)
· Complimentary gift 免費贈送的禮物
Example:
You can get a complimentary gift voucher to spend at Amazon when you buy the latest model from our company today.
(假如你今天從我們公司購買最新型號,你將獲得免費的禮品券,日後可用於在亞馬遜上消費。)
· Free trial 免費試用
Example:
A free trial is available for this tablet.
(該平板電腦可免費試用。)
· To submit an invoice 提交發票/發貨單
Example:
Please contact admin@ly.org if you need to submit an invoice.
(如果需要提交發票,請聯繫admin@ly.org。)
· Sales target銷售目標
Example:
The sales target was so high this month that nobody in the team managed to reach it.
(本月銷售目標非常高,以致團隊中沒有人能夠達標。)
· Sales volume 銷售量
Example:
The company plans to reach the sales volume in two to three years.
(公司計劃在兩到三年內達到銷售量。)
· Supplier 供應商
Example:
We stopped working with our supplier because he was late delivering the products.
(因為供應商延遲交貨,我們停止與他合作了。)
· To close the sale 完成交易
Example:
Whenever it comes to finishing the sales process, each entrepreneur or sales team wants to close the sale with the most expensive offer that is also most profitable.
(每當涉及完成銷售過程時,每個企業家或銷售團隊都希望以最昂貴,最有利可圖的報價來完成交易。)
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